What is a magazine advert?
Magazine Advert Existing Analysis
Ellie Goulding - Lights
The album title 'Lights' has visuals within this advert as there are lights covering Goulding's hair. The light theme is continued as the font used looks like lights glowing. On the album there is also a song called 'lights'.
The image used on this advert is the image that is used on the actual CD cover. If people remembered the advert then they would be able to easily recognise the CD within stores.
The image consists of a mid-shot of Goulding without direct eye contact with the camera. The image isdominant as it takes up most of the room on the page which makes Goulding stand out which will attract people who recognise her to look at the advert. The bottom half of the advert consists of the classic easy to read black and white designwhich features filled stars to make them stand out. The text features reviews from well known magazines/newspapers showing that the professionals are rating this album as something that is worth buying. It could be argued that the font used is more appealing to women due to the look of it, however this could be used because Goulding herself is a woman and she wanted to create afeminine feel to her advert.Katy Perry - One of the Boys
The album is titled 'One of the Boys' but Perry does not look like she fits in with the boysas she looks very girly. This magazine advert follows the conventional aspects which are the name of the artist and album. In this case the artist's name is the dominant text, by it being in pink it shows her girly side which once again contradicts her being one of the boys.
The album title does not stand out, with the blue font it slightly dissolves into the blue sky background.
The digipak cover is featured on the magazine advert, house style is achieved between the two as both photos are taken in the same location; a back garden. This makes the album easily recognisable and memorable.
Within the digipak, the same font for the artist and title are used in the same colours giving even more house style and a brand image. The look that Perry has gone for is a 50s style. The magazine advert uses the number one hit single as its main point of sale. A release date for the album is clearly visible.
Beyonce - I am Sasha Fierce
The artist's name is the first piece of text that people will be drawn to when looking at this magazine advert. This is because it takes centre stage and it is in the largest font.
The most successful singles that have been released from the album are included on the advert so that if people like those songs they will feel encouraged to buy the whole album.
The idea of Beyonce being Sasha Fierce is shown by the two images whereby Beyonce transforms into Fierce. There is no use of star ratings and comments from critics/magazines which usually act as an encouragement and reassurance to that the album is good. The advert features the two alternative album covers of which are available, both photos give off a natural feel which looks similar to the photo of Beyonce rather than Sasha Fierce. The albums release date is clear.
Gwen Stefani - Love. Angel. Music. Baby.
The advert covers all the conventions with the artists name and album title being in the same font and being the most eye catching on the page. All the font is in yellow/gold which has house style with the background of the image. The image is not a photograph, instead it is a piece of art work.This advert was used in American magazines because it is being advertised as being sold in Target which is a American store therefore for other countries such as the UK, perhaps it would be advertised as being sold in HMV.
The song 'Rich Girl' is featured on the album, from the magazine adverts image it is clear to see that she is rich due to her clothes and the luxurious chair and crown which are featured. By the use of the font which is arguably gold in colour, it further shows her riches along with the fact that she has a painting of herself. The font is also a old style royal font. A image of the album cover is featured on this advert which makes it easier for people to know what it looks like and therefore find it within stores quicker. The album covers artwork is similar to that of the magazine advert as it consists of the same painting but it is zoomed out so that there is more going on within the image. On the album cover we are able to see up to Stefani's knees and her having two girls either side of her. The same font that is used on the magazine is also used on the CD cover with a similar cover, creating house style between the two.Flat Plans
Ancillary Original to Edited Photos
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