Amie

Within the music industry a directors personal creative vision influences how all of their music videos look known as the auteur theory which translates author in english. It is almost a display of the artists style and them making their mark within the industry even it means within terms of genre or edition. Before making my own music video I have looked at music directors within the industry that I would potentially like to take something from and experience what has made their music successful by remaining creative and authentic to their our vision.

John Landis...

is clearly be one of the most admirational directors of all time
He was one of the brains behind Thriller
Born in 1950 the American film director, screen writer , actor and producer is a world wide phenomenon
he is mainly known for it his comedy and horror films as well as his music videos
The 13 minutes music video was released in 1983 and was MTV's first premiere video
Since being voted the most influential pop music video of all time it clearly was well received by popular culture winning numerous other awards such as "most successful music video" by Guinness World Records listed it in 2006 during to selling over nine million copies
The video is the most watch also as it is recorded as being seen by four billion all over the world
After previous succession Landis continued to work with Jackson in 1991 on his Black or White music video which was premiered in 27 countries with an estimated audience of 500 million conveying the anticipation of the up coming collaboration of the time.
Throughout his videos Landis continues to modernize taking it a step further for example during 'Black of White' he set the new president for the use of digital morphing raising the standard of state of the art music videos.
Despite only working with Micheal twice the authenticity and originality within his music videos set the new trends and infact probably generated a greater career for Micheal by promoting his music on such an individual scale the world was fascinated with him and his unique style.

Graphic Introduction- at the time of the music video this is was the beginning of future graphics and technology so contextually I think it should be noted although we have come a long way since these videos were released.
Unique Locations- from around the world really varies the feel to a music video strengthening connotations and meanings.
World Wide Appeal- by appearing in various locations throughtout the world illustrates diversity but also provides Michael with a bigger platform to sell his music on.
Facial Interchange Effect- I would love to learn how to do this out of interest although it would not perhaps fit in my video it was perfectly suited to the lyrics and it probably one of the most amazing edits to be seen within a music video.
Unique Ways of Presenting Locations- Authenticity is applied due Landis' original and creative ideas I mean the snow globe effect is just something we have not experienced before as an audience but the simple of ideas appear in some cases to be the most creative.
Strong Theme- from horror to diversity the key is to have a key theme and keep it strong throughout. It could in effect be anything, but just take it and run with it!
Catchy Dance Moves- Thriller's distinctive dance moves certainly made the video it's moves everybody knows no matter what generation or background although putting this effect into my own music video is beyond my ability to make something look professional as it has been previously tried but the end result is always extremely cheesy.

Jonas Åkerlund...

He was a member of the Swedish black metal band Bathory.

In 1997 he directed the acclaimed video for The Prodigy's "Smack My Bitch Up", which sparked controversy due to its depiction of drug use, violence, and nudity and was banded from being play across many channels and stations.

In 1998 he worked with Madonna for the song "Ray of Light". He has also worked with acts such as Metallica, Christina Aguilera, U2, Blink-182, P!nk, Rammstein, Britney Spears and Lady Gaga.

He is a long-time collaborator of pop singer Madonna having worked on such music videos as "Music", "American Life", which was pulled due to its graphic content and the Iraq War, and "Jump".

He also directed her documentary film I'm Going to Tell You a Secret and her concert television special The Confessions Tour: Live from London.Among his more recent works were the controversial pornographic music video for Rammstein's "Pussy", the video for the song "Telephone" by Lady GagaBeyoncé, Maroon 5 and Christina Aguilera's 2011 single "Moves Like Jagger", and Duran Duran's single "Girl Panic!".